Tools for Increasing Bike Ridership- Infrastructure, Incentives, and Campaigns

Learn from Bergamo, Italy, about the infrastructure, incentives, and campaigns they have implemented to increase bike ridership, and which led them to receive the Urban Award 2022 for the best sustainable mobility projects in Italy. Some of the projects include Pin Bike– an initiative that rewards those who ride a bicycle with mileage reimbursements of up to a 2 euros per day, BiGi– Bergamo’s new bike-sharing service, Bergamoinbicicletta.it– a new online portal, a billboard campaign promoting the use of two wheels, BiCity– the new management model of the bike parking stations, and BikeBox– a solution that follows the installation of 80 new bike racks in the city. An interactive exercise will follow the presentation, so you start thinking about solutions to incentivize biking in your city.